ACCREDITED DEBT RELIEF · COACH COWHER

The project

Eight hours, multiple spots, multiple locations and one legendary coach. For Accredited Debt Relief, we shot Bill Cowher on a soundstage in Brooklyn and built every background in post. Football-style scoreboard graphics bring the numbers to life, with payments dropping and debt going down like a drive down the field.

Format

Commercial campaign, live action + VFX

Agency

Bear in the Hall

Director

Ali Roberto

Producer

Amanda Mesaikos

VFX & Post

We Are Covert